Kentik Product Releases

Responsible for moving previous product updates from the main website to a new publishing platform integrated with the software product. This project stemmed from long-lasting requests from users, the field teams, and Kentik's Customer Advisory Board. The goal was to make new features of Kentik products more spontaneously discoverable within the product itself, without constant nudges needed from Customer Success. Previous updates available on an old platform were published to AnnounceKit, a Central Hub for announcing product updates within the app. Each update transfer took into consideration information taxonomy, was web responsive, and required an artistic eye. The project enabled Kentik to easily distribute product updates across multiple channels, increase feature adoption, boost user engagement, and spread awareness about the updates.